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Does your dog groomer need to vote the way you do in order to give her your business? What about your pediatrician or a private sleep consultant you talk to about how to get your baby to nap more consistently? On mommy social media this week, we learned that there is a large mob of moms who demand total compliance to their “moral code,” which includes, of course, political candidates of their choosing.
The Daily Wire has the whole story, but here’s the relevant nuggets:
The leftist site Jezebel — calling the move to boycott Cara Dumaplin, a neonatal nurse, wife of a pediatrician, and a certified pediatric sleep consultant who hosts the Taking Cara Baby website, “a fitting round of niche protest” — notes that Dumaplin has “been featured on Good Morning America; 1.2 million people follow her on Instagram, where she posts inspirational content and short videos of tips for ‘conquering quarantine naps’ in a carefully muted color scheme.”
Her crime? Allie Stuckey explains,
There's a popular baby sleep trainer on IG who has incurred the wrath of the liberal mob because she donated to Trump. They've posted all of her training videos (which typically cost $) for free online & are encouraging everyone to unfollow her. The unity is palpable, y'all.
— Allie Beth Stuckey (@conservmillen) January 21, 2021
This goes beyond a traditional online mobbing; her livelihood, these training videos, is being ripped away from her by online woke vigilantes.
In this circumstance, it’s not just a mob targeting Cara’s brand, but Google is complicit in the dissemination of her material, thereby robbing her of her livelihood. The content should be flagged for copyright violations but has been circulated freely with users are linking to them directly on Google Drive and Google is doing nothing thus far to shut this down. YouTube, owned by Google, is already implicated in piracy, but now this piracy is being used to commit theft as political retribution.
What’s interesting is the fact that on Instagram, her follower count remains unchanged. While the mob is calling for people to unfollow her account, it doesn’t appear to be making any traction. While it’s encouraging that “real” Americans don’t hold it against a baby sleep trainer for donating to Trump, it’s terrifying that the mob is unchecked by these real Americans, cowed into silence by their ferocity.
My good friend (and fellow LadyBrains podcast cohost) Kelly Maher is trying to branch out and start a lifestyle brand called RealBestLife about urban farming and self-sufficiency. She has a blog, YouTube channel, Instagram and more. She never gets political on these channels because she viewed it as a liability (which it is), but after the mobbing of this sleep consultant, she spoke out, writing a powerful blog post about why she chose to “come out” on her brand account as a conservative:
Cara Dumaplin is living my nightmare (and girl, I hope today you have google searches for your name turned off, but if you don’t – I support you). I am so afraid that my political life will invalidate everything else I love, believe in, and want to share. Recently, I’ve caught myself preemptively pulling content, wondering if THIS is the thing that will turn the mob on me. I want to make this site and project successful, but I also know it’s a target as soon as that happens.
It’s sad to hide who I am because of worries that if a book publisher would ever consider letting me write a book about this project, my life so far will be too big a liability for them. If I have this other secret part of me, maybe someone who would partner with me will decline, as I’m too high a risk. I self-censor in the hopes of being marginally more socially acceptable.
Texting with a friend who is a legit food blogger as a profession (#goals) yesterday about the Dumaplin canceling fiasco, she made the critical point that the mob justice was brutal, but few stood with Dumaplin. We don’t support or protect ourselves out of fear. We allow ourselves and others to be publicly shamed, and every conservative feels more isolated when this happens. No one stands up and says, “ME TOO. I’m conservative, too.”
What does it look like to stand against a mob? As someone who has been at the center of several Internet firestorms, I have some advice:
- When someone is being mobbed, support them.
- That comes in many forms: Send a personal message of support (trust me, it means a lot).
- Post publicly that what is happening to them is unjust on social media, on their posts but also if you see content about them elsewhere.
- If their livelihood is threatened, support them. In the case of this mobbing with “Taking Cara Babies” buy a sleep course from her or gift it to a new mom friend.
- If they are a social media “influencer,” like Cara, their social media is their livelihood. Follow them and send their content and page to friends to support as well.
- If they are in danger of being fired, speak out in support of them in places their bosses will see it. Encourage them not to bend to the mob. (Public thank you to @BlueYeti for never firing me and also never asking me to publicly apologize for any of the firestorms despite fielding public and private calls for my dismissal because doing so feeds the mob and should almost always be avoided).
Conservatives should not have to have our own sleep consultants or pediatricians (which Cara’s husband is, and his practice is being targeted as well). They should not have to hide political donations or avoid making them in order to stay in business. The woke mob wants war, and conservatives need to stand up and form a bulwark around those who find themselves in their crosshairs.Published in