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The National Football League has chosen a cross-dressing, anti-ICE rapper to perform at the upcoming Super Bowl halftime show. The rapper who goes by the stage name of Bad Bunny, whose real name is Benito Antonio Martínez Ocasio, has been described as a “pop megastar,” whatever that means.
Mr. Bunny had previously proclaimed that he wouldn’t perform in the United States because he opposes President Trump’s immigration policies (also known as enforcing standing federal immigration laws). Many NFL fans are not amused at the selection of said Bunny, and many are downright angry at the selection.
America watched the collapse of the leading beer brand, with losses in the billions of dollars, when Anheuser-Busch promoted a transgender personality/spokesthing. So the brain trust at the NFL, still obsessed with woke sloganeering, has apparently said to football fans everywhere, “Hold my Bud-Light.”
But what does a boycott mean? Boycott just the halftime show? What percentage of Super Bowl viewers already press mute to tune out a halftime show of tiresome and derivative jazzercize dancing, screeching and thumping meant to resemble something akin to musical entertainment but is as exciting as a bad case of hemorrhoids or a root canal?
Does a boycott mean boycotting the advertisers of the Super Bowl broadcast? Does it mean boycotting the entire broadcast?
Of course, there are those who are opposed to any boycotting anywhere at any time for any reason. Some may articulate that boycotting may actually backfire when those on the left side of the political spectrum decide to boycott brands that promote America, conservative values, or brands that promote faith and family – like Chick-fil-A or Hobby Lobby.
In the interest of full disclosure, I admit that I occasionally watch NFL football on television when I have nothing better to do. I do enjoy watching a spectacular pass or run. But I don’t have a favorite team, I don’t wear fan attire, and I’m not emotionally invested in what team wins on any given Sunday or Monday or Thursday. My interest has waned over the years. The NFL’s embrace of everything woke, including the promotion of LGBTQ+, certainly helped to push me away from viewing. This latest halftime show selection just seems like another middle finger to a majority of Americans and to non-woke parents everywhere who will be explaining to their children why the man prancing around on stage at the concert is dressed like a woman.
I probably won’t be watching the Super Bowl, but may tune in if the NFL punts the Bunny and chooses another “entertainer.” And no, Jimmy Kimmel or Stephen Colbert and His Dancing Syringes would not be a suitable alternative.
Discussion (58)
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NFL? NFL? I seem to remember that large corporation as once mattering to me before they went woke. I've been ignoring them for years now. Something about kneeling for the national anthem, I believe.
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I didn't watch the last Super Bowl, and I probably won't watch this one. That's no great loss to the NFL.
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It should not be a stumper to do a demographic profile of likely Super Bowl viewers, then figure where most of then are on the spectrum of musical genres and select a performer accordingly. Also think about how the selection might nudge upward the number of desirable kinds of viewers for the advertisers.
Or, just forget all that and sign a freak who will be largely unknown to NFL fans and hope that fans of the freak will tune in and/or the inevitable controversy will increase net viewership.
Now picture the kind of employee who would choose option two in part because it is a woke in-your-face gesture to normals and MAGA and ask why that person is in a position to make those kinds of choices. It is amazing that so many offices of organizations that want to make money are staffed by people who hate their customers.
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There needs to be an advertiser boycott.
If you are Acme Corporation, just produce a commercial and release it on social media. Tell everyone this is the commercial you would have put on the Super Bowl if not for the wokeness.
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Bugs Bunny would have been better.
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