Tag: Messaging

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Well, we see the predictable rollout of the Democrat message re: Anniversary of Death of George Floyd – will tomorrow start the GOP’s rollout of The Anniversary of the Riots of 2020? The coordinated messaging on the complicit Dem leaders in those communities ravaged by these riots? The soft encouragement from many Democrat officeholders and […]

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Best Commentary I’ve Heard on Virus Management


I don’t have medical credentials, but some of what ZDoggMD says about mandates being “paternalistic” and about how our messaging could have been more along the lines of “here’s how you protect yourself” in a context of freedom aligns with what I have been thinking.

He says that instead of elected officials making rules about staying inside, people should have been encouraged to go to the beach, go hiking, do healthy things where there’s plenty of air circulation. We didn’t have to be in the mess we’re in now.

The Fog of Impeachment


“If it’s a mist in the pulpit, it’s a fog in the pew.” An old Baptist preacher said that years ago and it always stuck with me. Translated into secular-speak, if the speaker doesn’t present a simple, direct, crystal-clear message, the audience will never retain it.

Speaker Pelosi apparently never heard this advice. In theory, Democrats want to impeach Trump for colluding with Ukraine to get dirt on Biden. But when reporters asked her about the issue Tuesday, she blamed Ukraine’s archenemy, Vladimir Putin.

Why Nobody Cares About the Climate, er, Debt Crisis


I’ll be as upfront as I can: this is not going to be a sophisticated analysis of the budget deficit, the national debt, and its implications on the economy going forward. What it is going to be, is the perception of ordinary people who know full well that all that stuff is way over their heads, and only have what they see and how their lives are going to judge the state of things by.

But first, a divergence into the seemingly unrelated issue of climate change. Why are initiatives such as the Green New Deal failing to catch on outside the most politically connected circles on the coasts? Sure, in the case of the GND specifically, you could argue it’s poorly written with highly impractical and arguably counterproductive goals. But I’m speaking in the general sense. Why is the hysteria of impending climate doom not having a whole lot of impact with any but the most politically aware voters?

Scandals Won’t Be Enough Against Clinton


640px-Hillary_Clinton_Testimony_to_House_Select_Committee_on_BenghaziHillary Clinton is a horribly corrupt human being. Conservatives know it. Liberals know it. The Clintons know it. It’s an important issue that should be part of the campaign against her.

That being said, it would benefit Republicans to tone-down the criticism of Clinton’s scandals. It may seem difficult to do, considering just how awful she really is and how tempting it is to lay out all her devilish activities from Arkansas to Benghazi. But talking about her scandals as much as Republicans do — and in the way we do it — dilutes the actual significance of her corruption and takes away from our vision.

Again, I’m not saying we should ignore her scandals. Rather, we should bring them up when they’re relevant — and on sparse occasion — so people know about the issue and get how corrupt she is. Basically, we should use them as a push factor away from the Left to complement a strong pull factor from the Right.

Focus on the People, Not the Numbers


Conservatives and libertarians face a common problem: our principles. Once you catch the passion for liberty and understand how the freedom of billions of humans can coalesce to make a world undreamable by any individual person, it is increasingly difficult to take seriously complicated schemes of regulation and legislation that purport to know better than the market. But why is this really a problem?

I have long been searching for a way to reframe libertarian issues as human interest stories for two reasons:  1) that’s what they are; 2) that’s what people really care about and connect with. To that end, I have been thinking about Jim Pethoukoukis’s “Generation Katniss” post, which walks through exactly the problem i’ve been trying to sort out.  I think a lot of the comments on that post missed the point. It is not that libertarian-conservatives need to change what they talk about, it is that we need to change how we talk about it.

The Importance of ‘Cool’


purple revolutionSometimes we conservatives don’t appreciate the importance of “cool” in politics. McCain and Romney, different as they are, were squares, while Obama was not. As much as we mock the Hope poster, it was one of many ways that voting for Obama became the hip thing to do and got lots of people to come out who had never voted (and won’t likely be voting for the harridan they’ll be nominating next year).

Ricochetti living in Britain will set me straight if I’m wrong about this, but it seems that UKIP has figured this out to some degree. In substance, it’s the squarest of parties, rejecting everything held dear by right-thinking people, and its leader, Nigel Farage, looks like Homer Simpson with hair. But Farage is hilarious, videos of his comic mockery of EU commissars getting hundreds of thousands of views on YouTube. Their choice of a rich purple as the party color was inspired, and this image, which is on t-shirts, could give Obama’s Hope’s poster a run for its money. (“Purple Revolution” is the title of Farage’s campaign book, published last month.)

Maybe I’m reading too much into this, and maybe the pollsters are right that UKIP has peaked in the run-up to the May 7 parliamentary election. Conservatives will always be at a disadvantage in this regard, being the defenders of order and bourgeois respectability. And you can’t just order up some cool from the Cool Store (across the street from the Jerk Store). But we can’t leave this field to the Left. After the Left’s march through the institutions, we are now the counterculture. Patriotism, liberty, and faith are cool in a world of brownshirt attacks on Christian pizza parlors, “Julia”-style anomie, students groaning under debt from their worthless degrees, and an elite selling out America’s workers and America’s sovereignty. It’s up to us to communicate that.

Dear GOP Candidates: Beat the Press


shutterstock_120719548This new generation of GOP hopefuls understands what only Newt Gingrich knew in 2012. If you want a chance at the White House, you need to beat the other candidates and you need to beat the press.

Mitt Romney, decent fellow that he is, tacitly accepted the press’ claims of objectivity, even if he didn’t believe it in his heart. Romney grinned and nodded at reporters from CNN, ABC, CBS and NBC, even though their initials could have been DNC.

Right-leaning partisans watched moderator George Stephanopoulos concoct the fictional “War on Women” and moderator Candy Crowley actively support Obama during live debates. Many of us spent 2012 yelling at our TVs and laptop screens, “the press isn’t neutral. They’re on the other side!”

What Conservatives Could Learn From Lawyers


shutterstock_121503352I flirted with a law career for about a semester, but quickly discovered that, while I can comprehend the language used, I cannot tolerate the general lack of common sense. Lawyers, especially prosecutors, do know something, however, that conservatives could really use when it comes to dealing with liberals: when quizzing someone in public, stick to questions whose answers you already know.

That principle would have been extremely useful for Idaho Representative Vito Barbieri. If you haven’t caught the headlines about him, this idiot decided it would be a good idea to ask if a woman could swallow a camera to find out “something” about an unborn child she might be carrying. I apologize for pointing out this stupidity, but it is sadly just one in a long list of stupid things said or asked by conservative men in government hoping to pass legislation that will control what women do with their bodies. Yes, I am using the liberal terminology here for a very good reason. When “stupid” is all that the conservative side has to offer, it should face the liberal ridicule it deserves.

When it comes to the pro-life movement, there are piles of examples like this and, for a conservative woman that is ambivalent at best on the issue, it’s painful. Throw in the fact that this conservative woman spent the better part of 20 years crafting messages for politicians, and it’s downright excruciating. First of all, any legislator on either the state or federal level who wants to tackle this issue needs to be sure to have done some real research before they speak publicly. When you make a fool of yourself by not knowing the answers before the questions are asked, you hurt not only your own credibility, but also the movement. Recall how Wendy Davis rocketed to fame: fighting a law that protects women in Texas from ending up with someone like Kermit Gosnell treating them. How is that “pro-woman”?