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Just about every day we’re asked: how did Israel lose the story?We wanted to put this question to an expert in marketing and storytelling, but could come at Israel’s story with some distance. Someone who wasn’t inherently hostile to Israel but also wasn’t a cheerleader.
Scott Galloway is a Professor of Marketing at NYU Stern School of Business where he teaches Brand Strategy and Digital Marketing. He’s the host of the Prof G Podcast and the Pivot podcast, which he co-hosts with Kara Swisher. He is the New York Times bestselling author of numerous books ,including “The Four”, “The Algebra of Happiness”, and “Adrift: America in 100 Charts”.