Adam Alter, author of Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked, stops by to talk about screen and tech addiction. He and Bridget discuss the billions of dollars that go into keeping us looking at our screens, from game app design to, story formatting, to rolling from one episode into the next. They talk the evolution of binging, the fragmentation of our attention spans, the dopamine overloads we’re being doused with, and the difference between wanting and liking. If you’ve ever been stuck down a YouTube rabbit hole at 3:00am wondering why you didn’t go to bed hours ago, Adam offers some answers and some tips for setting boundaries and breaking unhealthy habits.

Full transcript available here: WiW54-AdamAlter-Transcript

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