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If you’re like me — and I know I am — you probably frequent one or two sites that ask participants to rate something on a scale of 1-5. If you visit Netflix and Amazon.com at all you’ll certainly run across ratings. The one to five star rating seems to be the most accepted online system, rivaled only by binary systems such as thumbs up or down, like or dislike.
Or is it? In many ways, I see the binary system overcoming the supposedly more nuanced five star rating. It’s perhaps best demonstrated in an xkcd comic: