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I’ve been a Ricochet member since June of 2010 and never really approached the site as a place to connect with other members to pursue business opportunities. But I’d certainly recommend that now to anyone who thinks that Ricochet is only a discussion site to hash out political or cultural issues.
In December of last year, I received a message from the owner of a firm that I had commissioned product design work from over the last couple of decades for some of the high-tech companies where I had worked. The owner conveyed to me that they had a client who was working on developing an interactive, safe gun-training system to be launched on a crowdfunding site and that the inventor/engineer needed some marketing and product launch help and would I be interested? I was, but I knew that I would need the help of someone who was an expert on firearms, knew the gun industry, had marketed firearms products before, understood the various vertical markets within the gun industry, trained people on gun skills and safety and wrote regularly about guns, gun training, the Second Amendment and gun rights. I reached out to Ricochet Contributor, Kevin Creighton (@kevincreighton).
Kevin was very enthusiastic as I described to him what my client was bringing to market and I knew immediately that this would be a good fit, especially given Kevin’s easygoing manner. In fact, over the ensuing weeks on conference calls with the inventor and engineer of the system, Kevin’s wise counsel and expertise helped to modify the inventor’s original concept. Kevin’s insights and efforts have been invaluable for the overall effort and bringing him into the project was probably one of the best business decisions I’ve ever made.
Kevin and I communicate daily now as we get closer to the launch to coordinate all the outreach and social media activities.
Kevin lives in Florida and I in California and it’s been a lot of fun getting to know him and understand just how much he knows about this field.
iPTS – the interactive Pistol Training System will be launching April 15 on Indiegogo.com. We feel it’s a much needed training system that finally brings together some of the attributes of other training methods and products and takes them to the next level – by incorporating an electronic and wireless training pistol – the iPTS 1700, and combining it with two interactive targets and the iPhone, iPad and Android smartphone and tablet app – the iPTS Virtual Trainer. Shooters, whether they’re novices, professional trainers, competitive shooters, or in the military or law enforcement now have a system they can train with when they can’t get out to a range, that doesn’t require expending costly ammo, and that can actually give them prompts and guidance and provide detailed metrics through the app.
We believe this is a solution that can provide some much sought-after critical guidance for anyone who wants to learn how to shoot quicker and more accurately or for those who just want to keep practicing to keep their shooting skills at a high level but need a safe, bullet-free way to do so in or around their home.
Over the last few weeks, we’ve received some very enthusiastic feedback on the system from other firearms trainers and gun industry experts, so we’re quite optimistic that it will do well.
Given new, more optimistic perspectives on the economy since the election, it seems like a great time to launch new products and ventures. Have a new product or business venture you’ve been thinking about? Is there a Ricochet member who might help you get it off the ground? Read Ricochet regularly and find out what other people are thinking, what their skill sets are, what their expertise is … and venture forth.
I mean, shoot … it’s worth a shot.