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MTV, Then and Now
Watch these three promotional videos from MTV, and see how far the front lines in the culture wars have moved in the last 25 years.
What was once edgy and hip is now something to be derided by emasculated males standing in front of a pink background.
That last video better be a parody, or else Trump is surely headed for re-election in 2020.
Published in Culture
If MTV’s goal was to get me to a) continue not to watch MTV and b) punch anyone who appears in this MTV ad if I see them walking on the street, then:
Some people are (slowly) getting it.
Ahh, the glory days of Headbangers’ Ball, the long delayed counter-punch to decades of hippie daydreams. I like to think heavy metal was a masculine overture before itself went off the rails into emo nihilism.
As Leary said once, John Wayne was America’s greatest president. ;)
Kevin,
The really amazing part is that the last video isn’t a parody.
Regards,
Jim
I would wager 90% of my 401(k) that the editorial board and advertising agency that made this ad looked like the Lithuanian water polo team.
But then, how about this little our-past-is-our-future nugget:
If the kids are all smoking in the next ad that would already be a great improvement.
MTV: Is that still airing?
Oh, wow. That 3rd video wasn’t actually a parody. I wasn’t sure so I had to ask Johnny Google about it.
http://philadelphia.cbslocal.com/2016/12/20/mtv-white-guys-resolutions-video/
I’m old enough to remember when MTV played music. It was an interesting business model in that it was literally a network that played commercials….between commercials. The primary purpose of a music video at the time was to get you to buy an album which made them a glorified commercial.
I know they moved away from that because they figured out that reality TV type programming was cheap to produce and it clearly brought in more money. Is that still the primary content or is it just MSNBC set to music now?
You’ll have to find someone who still watches it and then get back to us.
Of course, Mr. Leary himself moved from I’m an [REDACTED] to Trump’s an [REDACTED] so far as his artistry goes political…
I don’t recommend the songs, but whoever wants to know for himself…
Profanity-laced original
& pro-Clinton anti-Trump version
You’ve angered CoC-bot!!!!
Lol, hang those CoC violations up on the wall!
…and I’m fine with our new CoC Droid, but there isn’t any way on earth I’m not having a little bit of fun with it especially since I think it went after @titustechera as its first victim. Who loves you Titus? We do.
Then there’ this:
Man, lefties are joyless scolds.
Nothing drives people together faster than a common foe. My first impulse after viewing that third video is to stick with people who are just like me, if only to avoid the constant whining and criticizing. It’s a straight-white-employed-successful-male thing. You wouldn’t understand.
I remember those Denis Leary spots on MTV.How did I make it through the 90’s being bombarded with all of this hate speech and no safe space in sight?
Too bad Denis Leary jumped the sort of lefty bandwagon during the election considering his whole shtick back then was basically being a disgruntled white guy in a sea of over sensitive, whiny liberal pansies. Should have stuck by his guns like Nick Dipaolo and Colin Quinn
#MakeLearyAnAssholeAgain
Who are these snotty, poorly-groomed people?
I think it was @aaronmiller (could be wrong) who first brought that last MTV ad to my attention. Seriously, Trump’s whole reelection campaign should just be paying to have this video broadcast over and over. Un-self-aware lefty condescension and racism is the gift that keeps on giving.
To modify the famous statement on puritanism-
Leftism: the haunting fear that somewhere some straight white male is NOT hating himself.
MTV has always been liberal and crazy in my opinion and I watched it all the time in the 1990s.
The thing that killed me most in the last video was when the African American guy said that you can have “Black friends and still be racist.” What?
MTV really does help push confusion in this “post-truth” society that we are living in.
Also, why all the need to jump on Caucasian males? Is it because it MTV complained about any other race of people that they would be considered racist as well?
Crazy times!
Yeah, but that appears to be the edited version without…
“See the little (bleep) with the earring and the make up
Yeah buddy that’s his own hair
That little (bleep) got his own jet airplane
That little (bleep) he’s a millionaire”
“In January 2011, the Canadian Broadcast Standards Council (CBSC) ruled that the unedited version of the song was unacceptable for air play on private Canadian radio stations, as it breached the Canadian Association of Broadcasters’ (CAB) Code of Ethics and their Equitable Portrayal Code.”
(Sounds like an anti-Mark Steyn panel…)
“(The original) was Dire Straits’ most commercially successful single, peaking at number 1 for three weeks in the United States, number 1 for three weeks on the US Top Rock Tracks chart and number 4 in the band’s native UK. ‘Money for Nothing’ won the Grammy Award for Best Rock Performance by a Duo or Group with Vocal in 1986 at the 28th Annual Grammy Awards and the video won Video of the Year at the 3rd MTV Video Music Awards.”
I remember this. A gay activist in Canada took offence at those lines and asked for them to be banned, seemingly unaware that Dire Straits were being ironic….30 years ago
And speaking of policing language, I just noticed my earlier comment avoided capture by the CoC-droid that got Titus ;)
Video was framed! It was Political Correctness that killed the Radio Star! (And the MTV as well.)
* golf clap *