A brief note to my Republican friends; go dark.
The Clinton machine, in all its arrogance and inertia, is careening toward political disaster as the story of her illegal private email servers collides with a Washington and New York press corps that can’t, for once, easily look away. The story has a lot more stink in it than even what’s come to light so far.
Only the GOP and conservatives can save her.
The press is possessed of a boundless desire to Change the Subject right now, and some intemperate remark would fit the bill perfectly. Don’t give them a shiny object. Don’t give them an excuse turn this into “Krazee Republicans Sure Hate Hillary Because She’s A Woman.” For God’s sake, take a deep breath and skip talking about your favorite social issue.
In the next two weeks, try something new; maintain discipline, hold focus, and keep an eye to a bigger objective than your daily press release. Try to play the long game, and help Hillary Clinton self-destruct.
Proceed against Clinton with a measured pace and tone. Don’t make it all about Benghazi or the record-keeping laws. Focus instead on the grave national security risks that her amateur-hour email server shenanigan posed. Do it with the sickly-sweet, sincere tone of “I just want to work in a bipartisan way for good, transparent government… and to protect national security secrets from the Chinese, Russians, and other threats” that the Acela media claims to worship.
Press the sore spots, subtly, but constantly. Use it as way to leverage discussion of the Clinton family’s infamous contempt for the law and remind the public of their their obsessive secrecy, paranoia, and habitual lawbreaking. Wonder, in serious tones, how much of the email traffic has to do with the other scandal that reporters have been desperately trying to cover up: the Clinton Foundation’s scuzzy foreign-money vacuum. Welcome the chance for Mrs. Clinton to give her side of the story in press conferences and hearings.
When you talk to the press, do it in measured tones, and avoid making wild claims about either the substance or political outcomes. Reduce expectations, rather than raise them. Be persistent. Be serious. Be smart.
We’re in a political moment that requires our side to be more mindful than we have a tendency to be. Hillary’s team is trying to run the same playbook they’ve always run; browbeat reporters, and if that doesn’t work, start screaming. If that doesn’t work, start blaming Republicans. They’re good at it, and it’s worked for a long time.
This time, though, this case is unspinnably bad, and even the Clinton-friendly Acela media folks are forced to look into the ugly, seething mass of the Clinton’s behavior. Don’t give them a reason to look away.Want to join the conversation on posts like these? Sign up for a Ricochet membership (beginning as low as $5 a month) today.