Advice to Mitt

Hope he takes it.

Until Romney starts running anti-Obamacare/Obamatax ads in swing states next week and anti- Fast and Furious ads in places like... Arizona and other Southern states, Romney will continue to trail Obama in polls. Romney is just getting horrible advice from Eric "Etch a Sketch" Fehrnstrom.

Comments:


Mel Foil
Joined
Jun '10
Mel Foil

Trading loyalty for experience didn't benefit McCain any. In fact, it came back to bite him, and his running mate too.

Larry Koler
Joined
Jun '10
Larry Koler

I'm for playing it carefully. I like the advice but Mel Foil is right about the "pros" being too controlling and locking things down too much. Incumbents need this help much more than someone like Romney who needs to slowly move forward with each month before him. I think he's doing it but I'm disappointed mainly by the lack of imagination for a game changer. The right pros (read: not Mike Murphy) could definitely grind Obama down but pros for pros sake is bad advice by itself. 

Leigh
Joined
Nov '11
Leigh

Also, remember Romney isn't necessarily wedded to one strategy.  He stuck with the "play it safe" in the primaries for a long time -- and then, when it really counted, he swung very, very hard.  What looks like his strategy might only be his "June" strategy. 

I really like the "Elections Have Consequences" ad he's running on my sidebar right now -- the one that says "Obamacare survived: it falls on November 6th." 

The weird thing is that Democrats are acting more scared than the polls would seem to indicate that they need to be.

James Of England
Joined
Apr '11
James Of England
Mel Foil: Trading loyalty for experience didn't benefit McCain any. In fact, it came back to bite him, and his running mate too. · 3 hours ago

I think that this is a very important point.

John Marzan:

Until Romney starts running anti-Obamacare/Obamatax ads in swing states next week and anti- Fast and Furious ads in places like... Arizona and other Southern states, Romney will continue to trail Obama in polls.

He's going to win in Arizona without buying airtime there; polls favor him and he's got a lot of volunteers there, so the enthusiasm is unusually high. Likewise Texas. He's going to lose in New Mexico, thanks to Governor Johnson, and in California, thanks to Californians. He's going to win the Deep South. There's only two swing states within a thousand miles of the border; Nevada and Colorado.

Of course he should run F&F ads in those states, and of course he will. It's not worth spending much money in non-swing states, though.

John Marzan
Joined
Oct '10
John Marzan
Leigh: Also, remember Romney isn't necessarily wedded to one strategy.  He stuck with the "play it safe" in the primaries for a long time -- and then, when it really counted, he swung very, very hard.  What looks like his strategy might only be his "June" strategy. 

there's another phrase that Romney should remember: "Strike while the iron is HOT."

meaning, after the SC decision came down for Obamacare and the House voted for Contempt against Holder, Romney should have been quick to seize the moment and capitalized on it. I guess his "rapid response" team is only rapid if it's on ann romney re mothers? weak.

James Of England
Joined
Apr '11
James Of England

John Marzan

Leigh: Also, remember Romney isn't necessarily wedded to one strategy.  He stuck with the "play it safe" in the primaries for a long time -- and then, when it really counted, he swung very, very hard. What looks like his strategy might only be his "June" strategy. 

there's another phrase that Romney should remember:"Strike while the iron is HOT."

meaning, after the SC decision came down for Obamacare and the House voted for Contempt against Holder, Romney should have been quick to seize the moment and capitalized on it. I guess his "rapid response" team is only rapid if it's on ann romney re mothers? weak. · 6 minutes ago

I think Romney has been moderately quick to respond to the SC decision. He's raised a ton of money off it. Unfortunately, it came during the only sacrosanct Romney family vacation, but the campaign's sent out a bunch of responses, with many governors and other surrogates making their own particular pitches.

Regarding F&F, the iron isn't yet at its full temperature, there's still groundwork to be done. There's certainly no urgent need to broadcast on it right now.

John Marzan
Joined
Oct '10
John Marzan

James Of England

He's going to win in Arizona without buying airtime there; polls favor him and he's got a lot of volunteers there, so the enthusiasm is unusually high. Likewise Texas. He's going to lose in New Mexico, thanks to Governor Johnson, and in California, thanks to Californians. He's going to win the Deep South. There's only two swing states within a thousand miles of the border; Nevada and Colorado.

Until recently, Arizona was trending as a Swing State thanks to SB 1070. Gotta thank the Roberts court for the save. I'd still unveil the new FandF ad in Arizona first since that is where the scandal broke. What i mean is, show fast and furious ads targetted in states where people might care more than usual.

John Marzan
Joined
Oct '10
John Marzan

James Of England

I think Romney has been moderately quick to respond to the SC decision. He's raised a ton of money off it. Unfortunately, it came during the only sacrosanct Romney family vacation, but the campaign's sent out a bunch of responses, with many governors and other surrogates making their own particular pitches.

he doesn't have to do it himself. that's what advertisements are for.

Regarding F&F, the iron isn't yet at its full temperature, there's still groundwork to be done. There's certainly no urgent need to broadcast on it right now. · 0 minutes ago

Obama's already invoked "executive privilege", Which means all the documents will not come out until after the elections.

my proposed romney attack ad on Fast and furious is less about fast and furious and more about the coverup and invoking of "executive privilege" that makes obama holder look like they have something to hide.

Frozen Chosen
Joined
Aug '10
Frozen Chosen

And just who would these old pros be?  Ed Rollins?

My understanding is that Stuart Stevens is an old pro.  He's not perfect but neither is Murphy or Castellanos.

Quixotic
Joined
May '10
Quixotic
Mel Foil: Trading loyalty for experience didn't benefit McCain any. In fact, it came back to bite him, and his running mate too. · 11 hours ago

Schmidt & Wallace, the incompetents that McCain hired, had some experience, but not much.

Leigh
Joined
Nov '11
Leigh

I don't really have any major criticisms of the way Romney has handled the Supreme Court decision. But the way I would really like to see him step up on that one is to pick a VP who would be an effective "attack dog" on the issue.

About Fast and Furious, I just don't know.  I don't know how to predict the politics of it, and on principle I don't know that Romney pushing it would help get the truth out.  I'm inclined to agree that he should leave it as primarily a fight between the President and Congress -- it's Congress's job anyway.

Edited on July 2, 2012 at 6:30am
John Marzan
Joined
Oct '10
John Marzan

Frozen Chosen: And just who would these old pros be?  Ed Rollins?

My understanding is that Stuart Stevens is an old pro.  He's not perfect but neither is Murphy or Castellanos. · 18 minutes ago

his buddies in massachusetts, especially eric "etch a sketch" ferhnstrom. romney's beginning to look like the kerry campaign.

Edited on July 2, 2012 at 6:29am
John Marzan
Joined
Oct '10
John Marzan

Leigh:

About Fast and Furious, I just don't know.  I don't know how to predict the politics of it, and on principle I don't know that Romney pushing it would help get the truth out. 

attacking obama on fast and furious is more about showing obama/holder that they are acting guilty on arming the cartels. the truth will not come out until after the elections, because obama invoked "executive privilege".

Valiuth
Joined
Apr '11
Valiuth

I'm sorry, as much as I want Mitt to win, I don't know how many elections Rupert Murdoch has won. I think so far Romney is running his campaign very well. We all may be angry now, but hey, if you are like me you were angry at Obama 2 years ago and will still be angry at him in November. The average Joe out there I don't even think is paying attention. I say Romney should save the ammo for September and October, and then open up on Obama and give him the whole 9 yards. 

Edited on July 2, 2012 at 3:07pm
John Marzan
Joined
Oct '10
John Marzan
Valiuth: I'm sorry as much as I want Mitt to win. I don't know how many elections Rupert Murdoch has won. I'm thinking so far Romney is running his campaign very well. We all may be angry now, but hey if you are like me you were angry at Obama 2 years ago and will still be angry at him in November. The average Joe out there I don't even think is paying attention. I say Romney should save the ammo for September and October, and then open up on Obama and give him the whole 9 yards.  · 5 minutes ago

there's still time for the economy to recover in Sept/Oct.

the Obamacare and Fast and Furoius are recent events. Obama continues to get away with fast and furious because Romney took a hands off approach on this issue/"distraction"

When was the last time Obama personally (not carney and holder) commented on fast and furious? When was the last time for Romney? Media and mexican gov't ignored or downplayed FandF. Inexcusable for Romney camp to do the same.

Edited on July 2, 2012 at 7:03am
CoolHand
Joined
Dec '10
CoolHand

John Marzan

there's still time for the economy to recover in Sept/Oct.

*Snort*  Heh.

Yeah, it'll come raging back, like nothing ever happened.

If you'll buy that, I've got this awesome bridge I'm looking to move . . .

Aelreth
Joined
Sep '10
Aelreth

CoolHand

John Marzan

there's still time for the economy to recover in Sept/Oct.

*Snort*  Heh.

Yeah, it'll come raging back, like nothing ever happened.

If you'll buy that, I've got this awesome bridge I'm looking to move . . . · 15 minutes ago

The sad thing is the way GDP is measured, if someone took you up on that offer and you took the money (disregarding the outright fraud) it would be added to GDP and be a positive indicator.

Edited on July 2, 2012 at 8:51am
R. Craigen
Joined
Nov '10
R. Craigen

The pros have screwed the GOP contenders big time.  You also don't need fanciful amateurs with no concept of messaging or what the critical issues are.  The latter sunk Cain and almost sunk Gingrich, whose best decision was to ditch formal advisors.  But Romney's folks are actually much smarter than I could have hoped for, and they understand a heck of a lot more than most of the professional advisors we've seen.  They have proven adept, for example, at knowing when not to take the bait.  (A critical, and common, conservative failing.)

Don't tinker.  Consult far and wide, but trust the instincts of those running things now -- if anything they need to crank up the frequency and exposure of the message, but Romney has the right momentum, and Murdoch's suggestion promises only to derail that.  I predict Obama's team will flame out in late summer and you'll see the Democrat machine go into panic mode.  The last thing Romney needs at this point is to completely re-tool and get into complex and ego-driven internal battles about who's calling the shots.  Stand by the team, keep your eye on the ball.

R. Craigen
Joined
Nov '10
R. Craigen

Also -- huge factor:  Axelrod runs the dirtiest imaginable smear campaigns, and given the opportunity will destroy anyone with dirty laundry of any sort, even a whiff of scandal, even if it is manufactured.

 That he hasn't been able to touch Romney's team thus far speaks volumes.  

Why throw them fresh meat?

R. Craigen
Joined
Nov '10
R. Craigen

John Marzan

Leigh: Also, remember Romney isn't necessarily wedded to one strategy.  He stuck with the "play it safe" in the primaries for a long time -- and then, when it really counted, he swung very, very hard. What looks like his strategy might only be his "June" strategy. 

there's another phrase that Romney should remember:"Strike while the iron is HOT."

meaning, after the SC decision came down for Obamacare and the House voted for Contempt against Holder, Romney should have been quick to seize the moment and capitalized on it. I guess his "rapid response" team is only rapid if it's on ann romney re mothers? weak. · 5 hours ago

John, you must have missed Romney's same-day ad responding to the SC decision, that stated emphatically that "repeal and replace" is now their number one priority.  I'd say that's pretty fast response.  Is what you're looking for measured in nanoseconds?


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