Obama's Groundbreaking GOTV -- The Article Every GOP Operative Needs to Read
The title is not an exaggeration. Yes, the Obama campaign’s get-out-the-vote strategy was truly groundbreaking; likewise, their contribution-solicitation program. And yes, every GOP operative who will be involved in the midterm campaigns and in 2016 really, really needs to read this.
I will follow up this post with a more comprehensive analysis, but this article is too important to wait. For now, here’s the bottom line:
Obama’s groundbreaking operation raised $190 million more online than in 2008 and turned out an estimated 1.25 million more youth voters.
Oh, and that Anna Wintour-inspired Obama “fashion line” that we conservatives made fun of?
It raised$40 million.