I am down on Mitt Romney's chances of becoming the 45th president of the United States, and I doubt that anything significant will happen to shake my pessimism. But one of the best things that Romney could do in order to make a political comeback is to spend his vast campaign wealth on political ads that make him out to be a good and decent human being. Pro-Romney Super PACs would be well-advised to do the same thing. And you know what? Those ads would have the virtue of being true.
"Action is eloquence," as Shakespeare wrote, and Mitt Romney's actions towards his fellow human beings--to which he has drawn little attention in the presidential race (a trait as admirable as it is infuriating to his supporters)--do more to reveal Romney's heart and character than do surreptitiously recorded comments at a private fundraiser.
Of course, it says something about my increasing lack of faith in the Romney campaign that I believe that pro-Romney Super PACs are more likely to highlight the governor's good deeds than is his campaign. But Ricochet has a substantial audience and there is a chance that one of its readers might work for the campaign, so . . .