Okay, I'm a little late on this, but maybe you haven't seen it. It appears Governor Tim Pawlenty's auditioning for a role in a really terrific action movie: 

And why not? If the Terminator can become a governor, surely the governor can become a Terminator. I hope he does a series of these in different cinematic styles--romantic comedy, budget slasher, blaxploitation--I totally agree that we have not gone nearly far enough as a nation in mixing politics with entertainment. We could go so much further. We are the American people. 

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John Marzan
Joined
Oct '10
John Marzan

Jerry Bruckheimer/Michael Bay created this?

Kennedy Smith
Joined
May '10
Kennedy Smith

 This time it's personal.  Presidents should play this kind of thing before any meeting with world leaders/punks.  Like a wrestler making his way to the ring.  Also, fireworks.

The soundtrack makes all the difference here.  Add some soft-focus morning-in-America music to the same images, you'd have a far different ad.  So you could make a it fit a lot of genres just that way.  I'd steer clear of blaxploitation (Chocolate Jones and the Temple of Funk), as he then risks being confused with James O'Keefe.

StickerShock
Joined
Jun '10
StickerShock

 Big problem.  Pawlenty drops his Gs.  An entire faction on the right is now picking apart his academic credentials and pedigree and questioning his gravitas. 

ParisParamus
Joined
May '10
ParisParamus

LOL Stickershock.  Very torn between liking Tim Pawlenty a lot, and thinking the has no chance of getting the nomination (that was a fig leaf of a book ad).  Maybe as someone's VP?

Yes, that was the fig leaf of a book promotion ad (hereinafter "FLPBA"), but even on those terms, I think it is too produced, and doesn't emphasize the cand...author enough.

EJHill
Joined
May '10
EJHill

It's a world where The Terminator can be become governor, but not one where he can actually, um, you know, govern.

So far Chris Christie's great appeal is his genuineness. He was a federal prosecutor in the nation's most corrupt state. Gov. Pawlenty can't even say he kicked the rear of South Dakota. 

~Paules
Joined
Jun '10
~Paules

 We saw a lot of this advertising style prior to the 2010 election.  I'll admit that I found it emotionally appealing even though I tend to be clinical in my evaluation and cynical about advertising in general.  It would seem that Republicans have finally taken advertising seriously after getting clobbered by Obama's advertising team in '08.  I'd like to hear from Michael Barone before I venture an opinion on the 2010 results.  My bet is that we're in for a plethora of ads based on this style.  I would like to hear also from ad-men if anyone here has expertise in this area. 

Pseudodionysius
Joined
Sep '10
Pseudodionysius

A serious Republican candidate has to appear on American Idol. Chris Christie would make a great opera star and could position himself as Opera Man during the 2012 campaign with a guest starring appearance by Bugs Bunny


Joined
Jul '10
Your Grace

You need big production values to make an impact in today's information economy, and it looks like Daniels gets that. He is kind of a drab guy in person from what I've seen so far, but that is just through the media veil. Republicans bet the house and threw in the milk money on non-charisma last time. McCain was so clueless about the popular culture he didn't even know how to send an email. Worse, he admitted it. If Daniels understands it takes an MTV-style campaign to win, he's ahead of the game.

Claire Berlinski, Ed.
StickerShock:  Big problem.  Pawlenty drops his Gs.  An entire faction on the right is now picking apart his academic credentials and pedigree and questioning his gravitas.  · Jan 25 at 4:13am

We can dub it over. Anything is possible through the magic of Hollywood. I'm just wondering if maybe we should get someone more charismatic to play Tim Pawlenty? Someone maybe a little more ripped?

K T Cat
Joined
Sep '10
K T Cat

That was horrible.  It's typical of this crop of Republican presidential wannabes.  If you write down the transcript and then pull out the themes they are these:

Times are hard.  It's gonna take a lot of work.  We're Americans.

You can read anything you want into that and it's intentional.  Compare it to someone who was willing to stake out a position that was well-defined, unyielding and invited strong criticism:

http://www.youtube.com/watch?v=2pbp0hur9RU 

I'm sick to death of Huckabee and Pawlenty and, above all, Romney.  They say nothing at all while posing and posturing and pretending to be the next Reagan.  If Pawlenty wants my support, he can take a firm position that will make some people angry and then defend that position without retreat.  That would be hard work.  Until he does that, he's just another windbag.

Claire Berlinski, Ed.

By the way, I absolutely loved this commercial. Don't get me wrong. It's seriously slick. 

K T Cat
Joined
Sep '10
K T Cat
Claire Berlinski, Ed.: By the way, I absolutely loved this commercial. Don't get me wrong. It's seriously slick.  · Jan 25 at 6:19am

Well, it wasn't so slick that it didn't manage to punch a huge hole in it's own message.  Times are tough and we need to work hard!  What's my concrete solution to a one point five trillion dollar budget deficit?  Uhhh, let me get back to you on that.

Slick doesn't last.  Slick doesn't win over zealots who will spend their weekends campaigning for you.  However much he spent on this, he wasted it on a sugar rush.

Edited on Jan 25, 2011 at 6:41am
Claire Berlinski, Ed.

K T Cat

Claire Berlinski, Ed.: By the way, I absolutely loved this commercial. Don't get me wrong. It's seriously slick.  · Jan 25 at 6:19am

Well, it wasn't so slick that it didn't manage to punch a huge hole in it's own message.  Times are tough and we need to work hard!  What's my concrete solution to a one point five <i><b>trillion</b></i> dollar budget deficit?  Uhhh, let me get back to you on that.

Slick doesn't last.  Slick doesn't win over zealots who will spend their weekends campaigning for you.  However much he spent on this, he wasted it on a sugar rush. · Jan 25 at 6:39am

But KT, this was good entertainment! Don't get confused about what politicians are supposed to do. They're supposed to make movies. Leave the governing to the actors.

Wait, no, maybe I'm the one who's confused. Well, whatever.  

K T Cat
Joined
Sep '10
K T Cat

 OK, it just dawned on me what that was.  It was an ad for the production company.  Will it get people animated about Tim Pawlenty, arguing vigorously about his ideas?  No.  Did it get us talking about the style and beauty of the video?  Yes.

Pawlenty just got used like a mule to carry the marketing message of the production company.

Yes, I know I'm being harsh, but we're drowning in debt at all levels and we don't need another Romney/Huckabee.  We need someone serious who's going to take Palin's place as the human target on the talk shows, someone who's willing to take a position on economic freedom vs. statism so clear and so obvious that everyone will talk about it.

Pseudodionysius
Joined
Sep '10
Pseudodionysius

We need someone serious who's going to take Palin's place as the human target on the talk shows, someone who's willing to take a position on economic freedom vs. statism so clear and so obvious that everyone will talk about it.

Amen, brother cat.

Pseudodionysius
Joined
Sep '10
Pseudodionysius

Claire Berlinski, Ed.

StickerShock:  Big problem.  Pawlenty drops his Gs.  An entire faction on the right is now picking apart his academic credentials and pedigree and questioning his gravitas.  · Jan 25 at 4:13am

We can dub it over. Anything is possible through the magic of Hollywood. I'm just wondering if maybe we should get someone more charismatic to play Tim Pawlenty? Someone maybe a little more ripped? · Jan 25 at 6:17am

Tim Ferriss.

Blake
Joined
Oct '10
Blake Ewing

The music gave me goosebumps, and that sensation kept me awake while Pawlenty was talking.  Barely.  Jon Stewart is going to have a field day with this.

In the future, when Pawlenty goes on TV, he needs to make sure that his opening act is someone other than Chris Christie.  It's like taking a brisk morning swim, and following it up with a warm glass of milk and a nap. 

Edited on Jan 25, 2011 at 6:56am
Pseudodionysius
Joined
Sep '10
Pseudodionysius

This the Get 'Er Done video.

etoiledunord
Joined
Jun '10
etoiledunord

As we learned in Obama's 2008 election campaign, show business works. Pawlenty's staff is probably out looking for two dozen fake roman pillars right now.

EJHill
Joined
May '10

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